About
KEEP·ER (noun)
At KEEPER we believe that well-made clothing and beautiful objects are an avenue for self-expression and creativity and that when you're inspired by something, you hold a connection to it, care for it and keep it.
Nestled on the scenic peninsula of Door County, Wisconsin, KEEPER is a thoughtfully curated shop celebrating slow-made, sustainable, vintage, and pre-loved apparel and goods.
Each item in our curation is chosen with care and intention—designed to inspire a lifestyle rooted in sustainability, style, and mindful living.
We offer a unique selection of slow-made clothing, jewelry, vintage finds, home goods, and meaningful gifts. Every piece reflects our commitment to honoring the earth and encouraging a slower, more intentional way of living.
Founded by Wisconsin-native stylist and art director Claire White, KEEPER grew from a desire to reconnect with nature, slow down, and foster community through slow fashion and sustainability.
Read more about our shops core purpose here.